Thanks to kohenari for the captured photo …
A few quick comments on the impending merger of Tumblr and Yahoo.
1. I am not a gloom and doomsayer on this one. If nothing else, one hopes that Yahoo has learned, in the aftermaths of their GeoCities and Flickr acquisitions, that the social has to be part of the data or the data isn’t useful/disappears quickly. This now-plain truth wasn’t perhaps that obvious even five years ago, and so a company (Yahoo) that was not being very creative or thoughtful could dismiss the social realm. Such a mistake seems unlikely this time.
2. But don’t kid yourselves: things are going to change no matter what any news release says. Tumblr’s lean and upstart bureaucracy will be replaced or integrated into Yahoo’s larger and more rule-bound one. (No matter what they say.) And, TUMBLR WILL NOW BE EXPECTED TO MAKE MONEY. Yahoo is not buying Tumblr for charity. It will demand profit. Which will take changes.
3. I have a Yahoo email already. So one can hope I’m set!